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Pharmaceutical & Medical Packaging News, October/Fall 2016

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pmpnews.com • Pharmaceutical & Medical Packaging News Fall 2016 8 Editorial ® PMP News is on Follow Daphne username: @daphneallen Brand Director–Packaging Steve Everly 610/705-8705 E-mail: steve.everly@ubm.com Co-Executive Editor Daphne Allen 310/445-4263 • Fax: 310/445-4269 E-mail: daphne.allen@ubm.com Co-Executive Editor Lisa McTigue Pierce 630/481-1422 E-mail: lisa.pierce@ubm.com Technical Editor Rick Lingle 630/481-1426 E-mail: rick.lingle@ubm.com Account Director Doris Luftglass 310/740-9073 E-mail: doris.luftglass@ubm.com Reprints Wright's Media 877/652-5295 sales@wrightsmedia.com List Rentals MeritDirect LLC Kristen Killingback, kkillingback@meritdirect.com MeritDirect, LLC • 914/368-1062 Circulation Management Knowledge Marketing Corey McMahon, corey.mcmahon@teamkm.com UBM AMERICAS 310/445-4200 • Fax: 310/445-4299 DEPARTMENTAL STAFF Senior Art Director Oovaise Mohammed Publications Production Director Jeff Tade Production Manager Nadheesh George Marketing Manager Steven Carlisle EXECUTIVE OFFICERS Chief Executive Offcer, UBM Tim Cobbold Chief Executive Offcer, UBM Americas Scott Schulman Managing Director, UBM Americas Lori Silva Vice President/Content & Strategy Shana Leonard Senior Vice President/Integrated Media Amy Sklar For Serialization, Don't Overlook Printing A s 2017 deadlines for pharmaceutical serialization draw near, Steve Wood, president of Covectra (www. covectra.com), has seen an increase in activity. "The large pharmaceutical companies decided years ago to get started, but some smaller companies and some CMOs delayed their implementation," he says. "We are seeing a big uptick in activity." Covectra is working to make serializa- tion "a low-burden project" by bringing in people who have pharmaceutical packaging and engineering backgrounds to augment a packaging site's staf during the project," Wood says. For instance, "we have people with over 30 years of printing experience involved in engineering and installing the companies' serialization." Such expertise comes in handy, as Wood says that printing is often overlooked. "If you don't have 2-D bar codes consistently printed with sufcient resolution, you don't have a serialization solution," he says. "Older equipment often doesn't print with enough resolution to achieve an A, B, or C+ grade. For instance, some older equip- ment doesn't give enough resolution for the edge of a bar code to be clear and crisp, resulting in excessive rejects." Wood has been helping customers integrate new printing systems for serialization. One technology in particular he's been working with is HP's new solvent-based ther- mal ink jet (TIJ), provided by AT Information Products (Mahwah, NJ). "TIJ inks were traditionally water based, but a solvent-based ink is now available. It can penetrate a glossy finish on a carton or label for a good, dark image, in a resolution up to 600 X 600 dpi," he says. "It's mostly run, however, at 300 dpi so that not as much ink is used." Covectra has also helped integrate Hapa and Atlantic Zeiser printing systems with Drop-on-Demand (DOD) technology and UV curable ink for unit-dose serial numbers on blister tablet cavities with a "very high resolution," as well as Zebra thermal-transfer printers for cases and pallets and label print-and-apply systems from Label Systems Inc. "We haven't found a substrate we haven't been able to deal with," he says. "In general, we've found that everything that goes into efectively printing a bar code on a product is critical, and it's one of the most critical elements of serialization," he adds. "The last thing you want is that line to stop, and the most common reason it stops is the printer. If you can provide a robust and reliable printer, it becomes a non-issue." Wood adds that Covectra been providing turnkey serialization systems that are capa- ble of rapid installation and validation and can be moved from one line to another. One system, Covectra's AuthentiTrack (AT) Enterprise, is on casters and includes the printer, a vision system, and a line server that communicates with the company's site server and with the packaging line's unit controllers. After serial numbers are printed and verified by the vision system, the unit controllers send aggregation data back to AT Enterprise's line server that in turn sends data to the company's site server, and ultimately to the EPCIS Certified AT Cloud event repository database. Covectra will demonstrate its serialization systems November 6–9 at Pharma Expo in booth #W-925. by Daphne Allen, Editor

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