PD_Packaging Digest

Packaging Digest, April 2014

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10 APRIL 2014 www.PackagingDigest.com online Read these bonus articles at packagingdigest.com Exceldor opts for eco-friendly packaging for fresh product line Exceldor's line of fresh products is now of ered in EVOK packaging from Cascades. T e packaging is made from 25 percent recycled material and is the f rst polystyrene foam food tray in North America to hit grocery shelves that is comprised of recycled materials. pdlinks.com/exceldor Spray-on moisturizer packaging for men Building of the success of the recent Spray & Go launch with its revolutionary continuous spray-system that dispenses lotion quickly and evenly for allover coverage, Vaseline introduces the all new Men Spray Lotion—a continuous spray lotion that allows the moisturizer to sink into the skin. pdlinks.com/Vaselineformen Organic juices available in thermally insulated packaging South Beach founder Sonia Terboss was struck with the idea of launching Spajuicebar—an entire new line of f avorful, hand crafted, cold pressed organic juices directly to consumers' doors. T e product is delivered in a thermally insulated package which helps ensure juices are fresh and working to its optimum performance. pdlinks.com/spajuicebar BIC redesigns packaging for classic pen portfolio BIC has refreshed the graphics for its Ball Pen Classic portfolio to dif erentiate its four product lines and retain its No.1 share position in the ball-point pen category. Color-coding and showing each product's unique benef t on the front of the package also aids consumer selection. pdlinks.com/BICredesign Method breezes in with pastel labels for the changing seasons New label designs for Method's summer collection were inspired by the hand- scooped frozen treats typically enjoyed during the warmer months of the year. T e bottle shapes are the same as the company's core line of washes, with refreshing new graphics on the PETG shrink labels. pdlinks.com/methodsummer ACI releases labeling, packaging guidelines for detergent packets T e American Cleaning Institute (ACI) has released a voluntary guidance document for the labeling and packaging of liquid laundry detergent packets to help reduce the number of children exposed to these products, which are now used by millions of consumers. pdlinks.com/ACILabeling ES413480_PD1404_010.pgs 03.27.2014 23:04 UBM black yellow magenta cyan

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